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making your brand irresistible

  • Northeast Indiana Innovation Community 3211 Stellhorn Road Fort Wayne, IN, 46815 United States (map)
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Branding is more than colors and logos. It’s about unforgettable experiences. From the word “go” how does your brand translate to your audience? In this workshop we will shore up your brand gaps and teach you this difference between branding and brand identity. We’ll also help you avoid the most detrimental branding mistakes small businesses make.

In this workshop, you will:

  • Learn what defines your specific brand… and if it’s working

  • Discover if you’re brand needs updating and what other aspects may need to be improved

  • Gather industry trends to apply to your brand to be relevant to a modern marketplace

  • Craft your brand statement and internal anthem so your brand is consistent

What you can expect from this workshop:

  • Real, practical solutions to help you as a business owner, manager, leader

  • Action items you can take with you to make a difference in your marketing efforts

  • Resources to help you execute what you learn after the workshop

  • Networking with other attendees -- so bring your business cards!

  • Free food- need we say more?

  • Fun while gaining momentum, energy, growth, and action for your business

    Event Agenda:

    • 8:30 a.m. - Grab some breakfast catered by Gratitude Catering

    • 9:00 a.m. - The workshop begins

    • 9:45 a.m. - We break & network

    • 10:20 a.m. - We dig in again

    • 11:15 a.m. - The workshop teaching ends and we open it up for questions

    • 11:30 a.m. - Wrap up

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June 18

flipping your marketing funnel

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December 17

crafting your marketing plan